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In close collaboration with the Digital Public Library of America, Trove and DigitalNZ, since 2013 Europeana has organised GIF IT UP, an annual competition which challenges people to reuse digitised cultural heritage material to produce unique gifs and share them online. The competition now has further partners from around the world including Japan Search, Art Institute of Chicago, DAG Museums, Bibliothèque et Archives nationales du Québec (BAnQ), Centro de Fotografía de Montevideo'

Participants use the openly licensed paintings, photography and texts digitised in Europeana and the digital libraries of our collaborators to create, submit, and share striking new GIFs. The competition encourages people to explore and remix cultural heritage material while also helping audiences to learn about image licensing in an interactive and fun way. 

GIF IT UP is supported by GIPHY, the world's largest library of animated GIFs. GIFs created through the competition are featured on the site, helping bring the collections they are based on to even wider audiences. 

Explore previous editions of the competition below and check back on this page for updates on the next round!

Workshops

Sporting heritage: a GIF-making workshop
Title:
Indoor gymnastics exercises
Institution:
Biblioteca Județeană Octavian Goga Cluj
Country:
Romania

Sporting heritage: a GIF-making workshop

This online GIF-making workshop shares how to animate cultural heritage collections relating to sport and offers a masterclass with animator Nick J Cave.

Our Culture is our Gif(T)
Title:
Flowers from Normandy
Date:
1887
Institution:
Rijksmuseum
Country:
Netherlands

Our Culture is our Gif(T)

This short webinar offers an overview around the tools that can be used to create memes, gifs, or even board games that students might find of interest, and how to embed these tools in a project.

Previous editions

Discover the highlights of GIF IT UP 2022
Title:
Image from page 18 of Fairy Mary's Dream. By A. F. L. With illustrations by the Author
Date:
1870
Institution:
The British Library
Country:
United Kingdom

Discover the highlights of GIF IT UP 2022

GIF IT UP is Europeana’s annual creative contest celebrating remixing of cultural heritage. With the winners recently announced, discover how this year’s competition encouraged participants to reuse and remix cultural heritage. 

Exploring the highlights of GIF IT UP 2021
Title:
Evolution of household articles, animals etc
Creator:
Fr. Schmidt
Institution:
Wellcome Collection
Country:
United Kingdom

Exploring the highlights of GIF IT UP 2021

Every autumn, GIF IT UP brings together creatives, culture lovers and GIF enthusiasts to explore and remix openly licensed cultural heritage collections and create brand new animated artworks. With the winners recently announced, we take a look at the highlights of this year’s edition of GIF IT UP.

Looking back on GIF IT UP 2020
Title:
Two Sisters
Creator:
Vos, Cornelis de
Date:
1610-1615
Institution:
Finnish National Gallery
Country:
Finland

Looking back on GIF IT UP 2020

Our annual GIF-making contest has now been running for seven years, with its profile and audience participation growing each year. The 2020 edition was no exception, and in this post, we take a look at the achievements of this year’s competition. 

Why should you open up your digital collections for reuse - explained in GIFs
Title:
Jenny Lind
Creator:
Louis Asher
Date:
1845
Institution:
Nationalmuseum
Country:
Sweden

Why should you open up your digital collections for reuse - explained in GIFs

As GIF IT UP 2020 comes to a close, we have been delighted by the creativity of the entries, which demonstrate the wonderful ways that openly licensed content can be used and shared by audiences around the world. In this post, we let the GIFs answer the question: why open up digital collections for reuse? 

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