How to tell great stories and write for Europeana.eu

This course introduces why we think of Europeana’s editorial as storytelling, and helps you to understand what to consider when creating your own blog, such as structure, tone of voice and editorial guidelines. At the end you will be ready to submit your own blog idea to Europeana or to create your own stories for publication elsewhere.

Who is this course for?
This course is for you if you recognise yourself in one or more of the descriptions below. You are:

• New to writing editorial for Europeana.eu, and may work for an organisation whose digitised collections are available on Europeana.eu
• A cultural heritage professional who wants to promote the digitised cultural heritage collections your institution has made available via Europeana.eu, using storytelling formats.
• An academic/researcher who wants to present their research, or a member of a university communications teams who wants to promote their institution’s collections in the form of a Europeana.eu exhibition.
• An educator looking for collections to include in learning scenarios or other educational material, for whom storytelling can be a powerful tool.

Learning goals

• Understand our 7 tips for digital storytelling.
• Understand Europeana’s editorial guidelines.
• Apply your understanding to develop your own blog ideas.

This event will take place at 10:00am CEST

Please note that this is a participatory course. You are expected to attend the whole session online through Zoom and to interact with the trainer and other participants throughout. The course will be run through Zoom and use digital tools.