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Posted on Friday May 2, 2025

Updated on Friday May 2, 2025

Generative AI: Confusion of facts or understanding of content?

This event - organised by EUScreen - will provide critical reflections on the use, practical guidelines for using the technology and potential tools that can help detecting AI generated media.

Generative AI EUscreen banner
Title:
Generative AI EUscreen banner
Creator:
Elise Racine
21 May 2025
17:00 — 18:00
(CEST)
Online

How do we make sense of the responsible use of Generative AI when engaging with audiovisual materials? As archivists and media professionals we should have a solid base of guidelines that we can fall back on. In this webinar that is exactly what we’ll attempt to do; provide critical reflections on the use, practical guidelines for using the technology and potential tools that can help detecting AI generated media.

On Wednesday 21 May, EUscreen invites you to engage in a responsible, user centered approach to Generative AI. We will address the implications for archives, we will take a step into the newsrooms that work with these tools on a daily basis, and we will take a deep dive into the world of Generative AI. Today, we can generate anything and everything. When does this create added value and when does it create a confusion of facts?

Speakers 

  • Jacobo Castellanos - Program Associate, Technology Threats and Opportunities at WITNESS |
  • Xavier Eutrope - Journalist at La Revue des médias at Institut national de l’audiovisuel

Find out more and register. 

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